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Zarraffa's Coffee

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Brand statement, standards and stationeryAdvertisingBrochuresPoint of sale graphicsDigital graphicsRewards Program graphicsCompany profileStore menusStore signageEnvironmental designVehicle graphicsPackagingMerchandisingPackagingPackagingUniformsUniforms

Client for 9 years - from 2 stores to 35. Scope of project:

  • Brand development: brand positioning statements, overall design style, corporate style guide (logo supplied by client)
  • Stationery
  • Forms
  • Administration support materials
  • Franchising support materials
  • Training and HR support materials
  • Store signage (interior and exterior) design
  • Interior design conceptualisation for centre management approvals
  • Uniform design
  • Menu design
  • Website development (initial static html site)
  • Point of sale promotions (posters, digital screen graphics, flyers, tent cards, wobblers, badges)
  • Loyalty program design elements (cards, folders, posters, flyers)
  • Vehicle graphics
  • Retail packaging and merchandising (cups, thermos, caps, boxes, trays, water, teas, tags, mats, coffee bags)
  • Special promotions
  • Advertising
  • National franchise conference sponsor 3 years

As always it is wonderful to work with you, your talent and dedication to your work is admirable and I thoroughly enjoy sending out your work to our franchisees who are always so appreciative of the quality work you produce!


Julie McCoy is proud to also have been appointed as designer to Java Gourmet Coffee Co. by Zarraffa's Coffee founding director Kenton Campbell.

Send a Message






PO Box 451

Labrador Queensland 4215

+61 411 801 864